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Friday, August 23, 2013

How Biking Improves Employee Productivity | triplepundit.com

The business case for bicycling sounds obvious to sustainability enthusiasts. However, making it stick requires a generous leap of faith or two. We need to first make the case that an employer should have any opinion at all about how employees get to work. Then, we must also consider why it might be in employers’ best interests to invest in employee bicycling by providing bike racks, changing rooms and showers, or even offering financial incentives to employees who ride.
Why in the world would they do that? Why would an employer undertake an additional expense, with all the pressures already weighing on the bottom line, except perhaps to polish their image as a benign employer, one who provides a nice place work, to attract high caliber employees? One could always write it off as a recruiting expense.
Not so fast. Before we go there, we should consider the difference between an expense and an investment. An expense is money that is being spent in order to maintain the operation of a business. An investment is money spent with an expectation that it will somehow increase profitability.
Today, we’re going to ask you, Mr. Employer, to consider making an investment in your business by supporting bicycling among your employees.
We are going to suggest that you will recoup your investment in the form of increased productivity. There is ample evidence to support that proposition.
[Keep reading at triplepundit.com]

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