Yay Bikes! Advocacy Featured in National Magazine [American Bicyclist] #letsride

Yay Bikes is featured in the March-April issue of American Bicyclist, which is a League of American Bicyclists magazine distributed to 300,000 members, including 25,000 individuals and 700 organizations. The article, The Role of Advocacy, features posters developed for the How We Roll campaign. Meredith Joy, Executive Director of Yay Bikes! is also highlighted for creating New Ideas in cycling advocacy and expanding the conversation.
The American Bicyclist article is part of the magazine's theme: 2012 Bicycle Friendly America Guide: True Life Stories and Real-World Tools. Feature article The Role of Advocacy highlights ways bicycle advocacy can create a positive community influence,  features bicycle-friendly universities and businesses that provide leadership, and discusses the different types of advocacy.