Search This Blog

Tuesday, March 11, 2014

New Belgium Features Junkyard ’Cross in Upcoming Commercial | CX Magazine

The "Junkyard Cross" Crew. © Dorothy Wong
The “Junkyard Cross” Crew. © Dorothy Wong

In downtown Los Angeles yesterday, tourists and pedestrians may have been confused by the guy rolling by on his ’cross bike in a hot dog costume, turning into a junkyard. Ditto when the popcorn-costumed guy did the same. And when the women in kits and tutus started rolling in… well, it was obvious that something was up. But then again, it is Hollywood.


Post a Comment