MindRider + LIGHTS
MindRider v.2 is busting out onto the streets! Sandra Richter, one of Fast Company’s Most Creative People of 2013, asked our team to develop a MindRider+GPS pair to log brain activity in time and space. This pair of MindRiders is being used for her study Social Cycling: Quantifying the Level of Perceived Safety when Biking in Pairs. We are excited to develop “Experience Maps” of cyclists’ geo-located brain activity. These maps can reveal previously unobserved relationships between the cyclist and the environment, and they have all kinds of applications for personal fitness, urban planning, safety analysis, and more.